About us

Exclusivity is our business

Private Plug was born in Barcelona from a simple idea: getting hold of what seems impossible. The sneakers that sold out in minutes. The collab that never came in your size. The watch with a waiting list measured in years. Behind it is David Martín Juberías and a way of working built piece by piece: contacts, a discerning eye and plenty of street smarts.

From supplier to your private plug

For years we've worked behind the scenes. We supply major platforms and resale stores, and look after a portfolio of highly demanding private clients. They ask us for the most limited, hardest-to-find pieces, and we find them. That work has given us something money can't buy: a network of trusted contacts and an eye trained to spot the real thing at first glance. Now we're opening that network to everyone. With Private Plug, you get direct access to pieces that used to reach only a select few, with the same guarantee and the same service.

What defines us

Uncompromising authenticity

We don't deal in replicas. Every item passes an expert check before it leaves and carries our seal. If anything ever turned out not to be authentic, we'd refund you in full. Here's how we do it.

Discretion

Many of our clients value privacy as much as the piece itself. Your orders, your details and your purchases stay between you and us. We ship in unbranded packaging.

Personal service

No call centres here. You deal with a real person who knows the product, by email or on WhatsApp. We advise you on sizing, send you extra photos and let you know when what you're looking for comes in.

Speed

Whatever is in stock ships from Barcelona and arrives in 24/48 h. Whatever we don't have, we track down for you with a private order.

Our mission

To make getting hold of an exclusive piece easy, safe and even a pleasure: no queues, no impossible raffles and no fear of a fake.

Our values

• Authenticity: if it isn't genuine, it doesn't exist for us.
• Honesty: clear prices, realistic timeframes and the true condition of every piece.
• Confidentiality: absolute discretion with every client.
• High standards: we treat every order as if it were our own.
• Approachability: we speak your language, whether it's sneaker culture or fine watchmaking. Follow us on Instagram at @privateplug.es to see the drops before anyone else, or explore the shop.